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Alison Geskin Alison Geskin

The Busyness Trap, and how to get out of it.

In our always-on world, true focus feels almost impossible, but Cal Newport’s Deep Work offers a way out. Leaders often drown in shallow tasks—endless emails, meetings that go nowhere, and reacting to constant "urgent" demands. Deep work flips the script, helping you reclaim your time and energy for high-impact tasks. By scheduling focused blocks, eliminating distractions, and saying no to unnecessary demands, you can unlock your potential and lead with clarity.

Ready to embrace the power of deep work? Start small: try a 30-minute focus session, audit your distractions, or create a no-meeting day for your team. The results? Better decisions, bold ideas, and the ability to model what truly matters for your team.

Your move: What shallow task will you drop today to make space for deep work? Let’s get started!

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